AGENCY

THE ILHEMENT AGENCY was born from a brand, not from a boardroom. What began as a Swiss-based loungewear label evolved into a trusted creative partner for luxury houses, heritage brands, and culturally aware businesses looking to build meaningful presence in Switzerland and beyond.

From activations with IWC Schaffhausen, NZZ, NZZ-Reisen, and Nirvan Javan, to curated collaborations with La Stanza, Bar45, Campo, BMQ, and Faces MAG, ILHEMENT brings together cultural credibility, creative direction and strategic visibility under one studio. We advise on press, influencer placement, editorial integration, and brand experience — not as service providers, but as brand extensions with a refined understanding of tone, timing, and trust.

"What sets us apart is not what we offer, but how we see"

ILHEMENT operates as a hybrid boutique agency — part strategic partner, part curator, part experience architect. We work with luxury fashion, watches, beauty and lifestyle labels that value discretion, substance and community. Our work is never off-the-shelf. It is always culturally aligned, context-aware, and built to resonate with those who matter.

SERVICES

Optics with Identity: PR & Press Strategy for Nirvan Javan Eyewear

Minimalist eyewear demands maximum clarity. For Nirvan Javan, ILHEMENT crafted a press and placement strategy built on precision — placing the brand across editorial pillars like Monocle, while pos...

The Pop-Up as Brand Architecture: From Concept to Cultural Moment

A pop-up is not just a space, it’s a three-dimensional expression of a brand’s universe. In this case, a loungewear label returned to Zurich’s Bahnhofstrasse, the place where its story began, for a...

Live from Bed: A Listening Experience with The Dolder Grand

ILHEMENT doesn’t just place brands, we stage worlds. In collaboration with The Dolder Grand, we transformed a luxury suite into an intimate sonic universe, pairing live music with the comfort and e...

Swiss Culture in Motion: Partnering with Olympic Athlete Ricky Petrucciani

ILHEMENT’s partnership with Ricky Petrucciani isn’t sponsorship — it’s alignment. As one of Switzerland’s rising Olympic athletes, Ricky embodies elegance in motion. Dressed in ILHEMENT’s tailored ...

Clothing as Culture: Corporate Apparel for Zurich’s Most Prestigious Café Concepts

From La Stanza to Campo and Bar45, ILHEMENT translated café uniforms into objects of soft power. Inspired by high-end hospitality and Zurich’s timeless aesthetic, we designed garments that live bey...

From Page to Presence: Co-Hosting a Luxury Magazine & Shaping Entry Points for Global Brands

What began as a network of designers, architects, musicians, and journalists became a platform for cultural curation. ILHEMENT co-hosts a print-meets-presence luxury magazine, acting as both curato...

Table as Canvas: A Curated Brand Dinner with Racines in Paris

For brands seeking more than attention, ILHEMENT designs experiences that hold meaning. From the reservation to the guestlist, every element of our Paris dinner with Racines was intentional — no ra...

IWC Racing Works: A Custom Navy Sweatshirt as a Cultural Artifact

Born on Bahnhofstrasse, ILHEMENT’s debut pullovers became synonymous with substance — heavyweight cotton, refined silhouettes, made in Portugal. That same standard opened the door to IWC Schaffhaus...

Rewriting Heritage: Curating the Neue Zürcher Zeitung’s First-Ever Lifestyle Collection

In partnership with one of Europe’s oldest newspapers, ILHEMENT has reimagined heritage through the lens of contemporary Swiss design. Following a successful summer capsule of essentials — canvas t...